Economy

New grants covering up to 80% to boost Aragon's craft sector

Aragon's craft sector will receive €195,000 in new grants to increase its visibility, improve promotion and advance digital transformation. The Government of Aragon has opened a call to fund projects that help energize the sector, from organizing fairs and exhibitions to creating websites, e-commerce platforms and digital marketing initiatives.
New grants covering up to 80% to boost Aragon's craft sector

The funding scheme, published in the Official Gazette of Aragon (BOA), is aimed at non-profit organizations in Aragon whose objectives include promoting crafts. Applications may be submitted over the next ten business days, and the grants may cover up to 80% of eligible expenses.

FAIRS, TRAINING AND DIGITALIZATION TO BOOST CRAFT TRADES

Eligible activities include promotional and advertising campaigns, the organization of fairs, exhibitions, shows and awards, as well as other events related to the sector. The call also covers specialized training activities and projects designed to introduce and promote craft trades among schoolchildren and the public at large.

The grants may also cover the hiring of staff needed to organize these initiatives, as well as the purchase of tools, small machinery and equipment for exhibitions, events and courses. In this way, the program combines measures to raise awareness of crafts with investments aimed at improving the resources of organizations working to promote them.

Digitalization also plays a prominent role in the call. Applications and programs for digital marketing and e-commerce may be funded, along with websites, product catalogs and digitalization kits. The aim is to help Aragon's craft sector expand its promotion and sales channels and adapt its activities to new digital tools.

About this article: Originally published in Spanish by AragonDigital.es and—following a selection process by our journalists—made available to the international audience of AragonDaily.com. Both newspapers belong to companies within the ARAGON DIGITAL GROUP.