Participating companies rated the interest and quality of the interviews held at more than 9 out of 10. International buyers also gave high marks, rating their stay in Aragón with a 9 and placing the likelihood of doing business with companies from the region above 80%.
MORE THAN 400 MEETINGS WITH BUYERS FROM 20 COUNTRIES
Javier Camo, director general of Internationalization, Trade and Foreign Investment at the Government of Aragón, said the event aims to generate business for Aragonese companies and allow them to assess the viability of their products in different markets. This edition brought together buyers from industrial companies, including multinationals such as Indra, as well as distributors and specialized chains in the agri-food sector.
The buyers came from 20 countries in Europe, America and Asia, including Germany, France, the United Kingdom, Ireland, Serbia, Hungary, Lithuania, Brazil, Canada and Vietnam. Following the business meetings, participants visited the facilities of around 30 Aragonese companies to learn about their production processes, products, quality standards and capacity as potential international suppliers.
A DIRECT ROUTE TO NEW INTERNATIONAL MARKETS
Meet the Buyer Aragón is organized by Aragón Exterior (AREX) in collaboration with "Aragón, Sabor de Verdad" and aims to facilitate direct contact between companies from the region and international procurement managers. The 2026 edition featured 26 invited buyers and allowed companies to explore new markets without having to travel outside Aragón.
